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The Daily, the New York Times’ flagship podcast, launched in February and Seems to me that a small but fast-growing industry, with a product that’s distributed entirely through digital channels, would be attractive to lots of venture capitalists. The top 10 competitors in Gimlet's competitive set are Midroll Media, PodcastOne, Nerdist, Roam, Earwolf, Cable News Network, Stuff Media, HowStuffWorks, Csicon and Podtrac. To learn more or opt-out, read our Podcasts are popular, but the podcast industry is tiny. Gimlet Media is a network of high-quality, narrative podcasts. Spotify is in talks to acquire Gimlet Media, one of the leading podcast production houses.If this deal completes, it will signify a major change in the trajectory of podcasting as an industry. Together they have raised over 17.1M between their estimated 4.8K employees. The longer answer: VCs had looked, but found various reasons not to invest.
We use cookies and other tracking technologies to improve your browsing experience on our site, show personalized content and targeted ads, analyze site traffic, and understand where our audiences come from. Gimlet was founded in August 2014 with the launch of its flagship podcast In July 2015, Gimlet announced it would add the option to pay for membership, a decision motivated by a desire to diversify revenue streams to include more than advertising. Lists Featuring This Company. VCs don’t love podcasting, but Gimlet Media has raised another $15 million anyway.
It’s the last two, three hours of people’s day that’s untouched by digital screens” — and filling that void with a new form of media will be a valuable exercise. The growth — both in terms of audience and dollars — can be particularly fast for some hit podcasters. In November 2016, Gimlet described their new documentary series The premise of the show was to take seemingly uninteresting topics and, by exploring their stories, show that they are actually of interest. A 17-year-old has been charged with 30 felonies over the big celebrity Twitter hackDetails from the charging documents appear to show that finding the alleged hackers wasn’t a heavy lift for investigators.Trump told reporters he plans to ban TikTok in the US, but such a move would likely face legal and technical challenges.The winners and losers from the Big Tech antitrust hearing The heads of Amazon, Apple, Facebook, and Google fielded questions from members of Congress, some better than others.Microsoft’s astonishing climate change goals, explainedThe company plans to wipe out all of its carbon emissions — and keep going.On Mars, an autonomous rover and helicopter will roam freeSome powerful self-driving tech is on its way to the Red Planet. Gimlet Creative works with sponsors to create podcasts that are then released under Gimlet Creative's channel, with a clear distinction drawn to separate from the company's editorial and journalism shows. “You just don’t see this much time spent, in a medium that’s this effective for advertisers.”More about the raise: Some previous investors are back, including Graham Holdings, which used to own the Washington Post but now has a portfolio that includes Panoply, another podcast startup; Betaworks, the New York-based startup incubator; and Lieber says Gimlet will use some of the money to build out new programs, train new podcasters, expand the company’s in-house advertising shop and work on exporting hit podcasts into other formats. You are used to reading about media companies raising money, but you haven’t heard much about podcast companies raising money. They were concerned that there’s no real tech in podcasting. It’s irresistible audio in your pocket. At least in my world. Gimlet is a relative newcomer to media offerings, even by podcast standards. A television adaptation is in progress in partnership with The following shows premiered as ongoing series. The explosive growth of podcasts as a medium has created opportunities to adapt and license that content for other platforms.In 2018, Gimlet announced their creation of a festival, called GimletFest. Members were given early access to pilots for new Gimlet shows, a Gimlet T-shirt, and access to the company's On August 2, 2017, Gimlet announced it closed a $15 million Gimlet's co-founder, Matthew Lieber, holds an MBA from the While the initial podcast subject of the development of Gimlet Media is routinely addressed, subsequent seasons have featured an array of different startups and business personalities, including The final season of Startup covered the process of Gimlet's acquisition by Spotify and the podcast formally concluded with its final regular episode on October 18, 2019.
Here’s a bet it will grow. Podcasts are popular, but the podcast industry is tiny. But maybe that’s why I’m a typer (and It may also explain why industry sources told me that Gimlet wanted a $75 million valuation when it first went looking for funding this year, but couldn’t find takers at that price.Co-founder Matt Lieber won’t comment on valuation, but does say that the company was initially looking to raise $10 million but expanded the round to accommodate investor interest.And he’s happy to explain why he thinks his company, and the industry, will grow: “Podcasting is the last frontier of digital media. Gimlet was founded in 2014 and is based in Brooklyn, New York. Or that the podcasting industry just isn’t big enough to produce an exciting return.It’s certainly true that podcasting, driven almost entirely by advertising, isn’t generating enormous revenue right now: A recent study commissioned by podcast companies, including Gimlet, pegs the That’s peanuts compared to the billions going into search and video. Sign up for the Gimlet's revenue is the ranked 4th among it's top 10 competitors. Each was eventually cancelled on the network. Or that the industry is dominated by Apple, and Apple doesn’t seem terribly interested in podcasting. Founded in 2014 by a veteran podcaster, Alex Blumberg, and a management consultant, Matt Lieber, Gimlet Media is billed as “the award-winning narrative podcasting company that aims to help listeners better understand the world and each other.”
The Daily, the New York Times’ flagship podcast, launched in February and Seems to me that a small but fast-growing industry, with a product that’s distributed entirely through digital channels, would be attractive to lots of venture capitalists. The top 10 competitors in Gimlet's competitive set are Midroll Media, PodcastOne, Nerdist, Roam, Earwolf, Cable News Network, Stuff Media, HowStuffWorks, Csicon and Podtrac. To learn more or opt-out, read our Podcasts are popular, but the podcast industry is tiny. Gimlet Media is a network of high-quality, narrative podcasts. Spotify is in talks to acquire Gimlet Media, one of the leading podcast production houses.If this deal completes, it will signify a major change in the trajectory of podcasting as an industry. Together they have raised over 17.1M between their estimated 4.8K employees. The longer answer: VCs had looked, but found various reasons not to invest.
We use cookies and other tracking technologies to improve your browsing experience on our site, show personalized content and targeted ads, analyze site traffic, and understand where our audiences come from. Gimlet was founded in August 2014 with the launch of its flagship podcast In July 2015, Gimlet announced it would add the option to pay for membership, a decision motivated by a desire to diversify revenue streams to include more than advertising. Lists Featuring This Company. VCs don’t love podcasting, but Gimlet Media has raised another $15 million anyway.
It’s the last two, three hours of people’s day that’s untouched by digital screens” — and filling that void with a new form of media will be a valuable exercise. The growth — both in terms of audience and dollars — can be particularly fast for some hit podcasters. In November 2016, Gimlet described their new documentary series The premise of the show was to take seemingly uninteresting topics and, by exploring their stories, show that they are actually of interest. A 17-year-old has been charged with 30 felonies over the big celebrity Twitter hackDetails from the charging documents appear to show that finding the alleged hackers wasn’t a heavy lift for investigators.Trump told reporters he plans to ban TikTok in the US, but such a move would likely face legal and technical challenges.The winners and losers from the Big Tech antitrust hearing The heads of Amazon, Apple, Facebook, and Google fielded questions from members of Congress, some better than others.Microsoft’s astonishing climate change goals, explainedThe company plans to wipe out all of its carbon emissions — and keep going.On Mars, an autonomous rover and helicopter will roam freeSome powerful self-driving tech is on its way to the Red Planet. Gimlet Creative works with sponsors to create podcasts that are then released under Gimlet Creative's channel, with a clear distinction drawn to separate from the company's editorial and journalism shows. “You just don’t see this much time spent, in a medium that’s this effective for advertisers.”More about the raise: Some previous investors are back, including Graham Holdings, which used to own the Washington Post but now has a portfolio that includes Panoply, another podcast startup; Betaworks, the New York-based startup incubator; and Lieber says Gimlet will use some of the money to build out new programs, train new podcasters, expand the company’s in-house advertising shop and work on exporting hit podcasts into other formats. You are used to reading about media companies raising money, but you haven’t heard much about podcast companies raising money. They were concerned that there’s no real tech in podcasting. It’s irresistible audio in your pocket. At least in my world. Gimlet is a relative newcomer to media offerings, even by podcast standards. A television adaptation is in progress in partnership with The following shows premiered as ongoing series. The explosive growth of podcasts as a medium has created opportunities to adapt and license that content for other platforms.In 2018, Gimlet announced their creation of a festival, called GimletFest. Members were given early access to pilots for new Gimlet shows, a Gimlet T-shirt, and access to the company's On August 2, 2017, Gimlet announced it closed a $15 million Gimlet's co-founder, Matthew Lieber, holds an MBA from the While the initial podcast subject of the development of Gimlet Media is routinely addressed, subsequent seasons have featured an array of different startups and business personalities, including The final season of Startup covered the process of Gimlet's acquisition by Spotify and the podcast formally concluded with its final regular episode on October 18, 2019.
Here’s a bet it will grow. Podcasts are popular, but the podcast industry is tiny. But maybe that’s why I’m a typer (and It may also explain why industry sources told me that Gimlet wanted a $75 million valuation when it first went looking for funding this year, but couldn’t find takers at that price.Co-founder Matt Lieber won’t comment on valuation, but does say that the company was initially looking to raise $10 million but expanded the round to accommodate investor interest.And he’s happy to explain why he thinks his company, and the industry, will grow: “Podcasting is the last frontier of digital media. Gimlet was founded in 2014 and is based in Brooklyn, New York. Or that the podcasting industry just isn’t big enough to produce an exciting return.It’s certainly true that podcasting, driven almost entirely by advertising, isn’t generating enormous revenue right now: A recent study commissioned by podcast companies, including Gimlet, pegs the That’s peanuts compared to the billions going into search and video. Sign up for the Gimlet's revenue is the ranked 4th among it's top 10 competitors. Each was eventually cancelled on the network. Or that the industry is dominated by Apple, and Apple doesn’t seem terribly interested in podcasting. Founded in 2014 by a veteran podcaster, Alex Blumberg, and a management consultant, Matt Lieber, Gimlet Media is billed as “the award-winning narrative podcasting company that aims to help listeners better understand the world and each other.”